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Marketing
SMM Specialist (Instagram), Brazil
About Hash Hedge
Hash Hedge is a global prop trading company that gives traders around the world access to capital and the conditions they need to grow.
Our platform is already used by traders in dozens of countries, and we’re scaling fast — expanding the product and strengthening the team. We’re building an ecosystem where traders can earn and experts can thrive inside a strong, fast-growing, and tech-driven company.
Role Overview
We’re looking for a strong SMM Specialist who can turn our Instagram into an effective sales channel in the Brazilian market — by creating content, managing audience attention, and building trust with local followers.
If you know how to turn reach into applications, and stories into meaningful touchpoints — we want to work with you.
Responsibilities
- Plan and schedule content: 3–5 posts per week + daily stories
- Generate content ideas, write captions and stories in Portuguese
- Prepare briefs for designers (covers, carousels, post layouts)
- Test and launch different formats: story chains, carousels, quizzes, educational or viral reels
- Publish posts, reply to comments and DMs
- Analyze engagement and adjust content strategy based on metrics
- Come up with Reels ideas (trend-based, educational, or viral)
- Suggest and test new hypotheses and content experiments
- Brief the video editor for Reels
- Maintain daily reports in the tracking sheet
- Iterate strategy based on performance
Requirements
- Experience managing Instagram in crypto / finance / investing / trading niche
- Familiar with Reels and trends — and can adapt them to our target audience in Brazil
- Fluent Portuguese — you’ll create all posts, stories, and Reels ideas for the Brazilian market
- Confident English — enough to communicate with the global team and understand the product
- Understanding of funnels, nurturing, and conversion paths
- Strong writing skills, aesthetic sense, and creative thinking
Big plus if you
- Have knowledge of crypto or trading
- Are passionate about helping people enter the financial market
What We Offer
- Remote work with a flexible schedule
- A global product with fast growth and big potential
- Full team support: marketing, design, dev, analytics
- Opportunity to grow within the project and take on more responsibility
- Compensation discussed individually based on your experience